Eminem making a “Hawk Tuah” joke probably wasn’t on many fans’ bingo cards for 2024, but here we are. The rapper’s The Death of Slim Shady (Coup De Grâce) album is just a couple of days away, and Slim unleashed another trailer on Wednesday (July 10) teasing the LP centered around killing off his alter ego while tapping into the viral trend.

 

The ominous clip features Slim Shady’s tombstone on a rainy night. The gravestone is inscribed with “Beloved Antagonist Slim Shady 1997-2024 It Feels So Empty Without Him” in an homage to lyrics from his 2002 hit “Without Me.”

A person walking by the tombstone hawks a loogie on the tombstone. Then seconds later, a battered and bruised arm emerges from the dirt, signaling a possible Slim Shady revival.

“It feels so empty without him” HAWK TUAH #TheDeathOfSlimShady 7/12,” Em captioned the graveyard trailer on social media.

Fans found it hilarious that the 51-year-old was plugged into the trending topic. “Eminem saying Hawk Tuah was not in my 2024 agenda,” one person tweeted. Another replied in shock, “EMINEM JUST SAID HAWK TUAH AINT NO WAY.”

For those unfamiliar, per The Cut, the now famous Hawk Tuah Girl is named Hailey Welch. She went viral in June when asked in a Nashville street0-side interview about moves that make guys “go crazy” in bed, and she replied with the sexual spitting noise. “You gotta give them that hawk tuah and spit on that thing,” Welch said. “Ya get me?”

Back to Eminem, the Detroit legend is gearing up to deliver his The Death of Slim Shady album on Friday (July 12). A tracklist popped up on Apple Music boasting 19 songs, including a sequel to 1999’s “Guilty Conscience” with Dr. Dre. However, the featured artists remain a secret.

Em heated up his 12th studio album’s rollout with a pair of singles, starting with “Houdini,” which gave him his highest charting Billboard Hot 100 entry of the decade at No. 2. “Tobey” featuring fellow Detroit natives Big Sean and BabyTron, followed as the second single.

Watch the new trailer for The Death of Slim Shady below.